Media Training

Is your team ready for when the media comes calling? Our experts will help you prepare.

The Programs we Offer


  Brand Development

You can create your own brand, but once you do, how can you use it to your advantage?

We have spent years working on our own personal brand. We will teach you how to find your own brand and ways to share it with others.

You are the CEO of your own brand. With that power comes responsibility. You have control of what others think of you. Our team will show you how to build your brand and make it work for you. Ask yourself this question, what is your brand? Remember, a brand is not what you think of yourself, it’s what others think of you.

  On-Camera Training

Does appearing in front of a television camera compare to a visit to the dentist office?

It doesn’t have to be a negative experience. 180 Communications’ team has decades of experience in both interviewing in front of a television camera and preparing our clients to do so.

Whether it be a taped field interview, or a live in-studio interview, 180 Communications will teach you how to implement proven tips that allow you to communicate your message with ease.

  Social Media Training

Social media is the background for everything we do these days. You can use Facebook, Twitter, LinkedIn, Instagram and YouTube to promote your brand and build your brand. And the best part, it’s FREE!
However, you can also use those same platforms to ruin your brand.

A primary focus of our training is the impact of the Internet. It is changing the way the media and others view public figures. The information posted on blogs and social networking sites, such as Facebook or Twitter is fair game for conversation and interviews. We retrieve personal webpages and point out what could be potentially detrimental to you or your business.

  Corporate Media Training

Your company has experienced success! Congratulations! Well done... But how do you sustain that success once you become the industry leader? How do you protect the brand you, your co-workers, or your employees have worked so hard to build?
How do you handle your media opportunities in a way that prevent challenges from turning into a crisis?

We develop a custom media plan that will empower your team members with the confidence and knowledge needed to survive today's media landscape. We provide varying levels of media training for front line employees to CEOs of Fortune 500 companies and load it with fresh, relevant and engaging examples of the right and wrong way to protect your company brand. With more than 50 years of TV, Radio, Newspaper & Magazine experience, our team is able to provide tips, tricks of the trade and even simulate live interviews to help you take advantage of your media opportunities. Remember, your company may not be able to control the media, but our training will help you control the message.

Carolina Panthers University of Alabama Buffallo Bills University of Kentucky Octagon Atlanta Braves Baylor University Florida State University IMG Academy University of California, Los Angles University of Notre Dame University of Washington University of Michigan
  • Firehouse Subs Media Training

  • IMG Sports Academy – On-Camera Interview Training

  • IMG Sports Acadamy Media Training

  • Carolina Panthers Media Training
  • Marquette Media Training
  • NFL Draft Prospect On-Camera Interview Training

  • UCF Knights media training
  • 2013 International All-Star Media Training

  • Nick Saban Don Yaeger Alabama University Media Training

  • Media Training Oakland University

  • Firehouse Subs Media Training
  • IMG Sports Academy On-Camera Interview Training
  • IMG Sports Academy Media Training
  • Carolina Panthers Media Training
  • Marquette Media Training
  • NFL Draft Prospect On-Camera Interview Training
  • UCF Knights Media Training
  • 2013 International All-Star Media Training
  • University of Alabama Media Training
  • Oakland University Media Training

Why Choose 180?


  • You will learn the value of Brand YOU.
  • We know what it takes to be a strong brand and will show you how to improve your brand and sell it to the world.
  • We ARE the media and will prepare you for what to do if and when the media comes calling.
  • We don't believe in cookie-cutter work. We customize every presentation to meet the needs of each specific client.

Testimonials


  • "...Don and his staff have been an incredible asset to our athletics family as we conduct media training, social networking advice and interview technique training."
  • “...The mock interviews were enlightening and extremely helpful for the young players. He also provided an array of insightful hints to guide them in future media interactions...I highly recommend 180 Media Training to any perspective club."
  • "180 Communications delivered a very impactful presentation to our SAAC representatives...Team 180's presentation was very informative and interactive."
  • "I had never thought about media interviews as a business opportunity until I worked with you."
  • Joe Hernandez
    Associate Athletics Director, Ball State University
  • Frank Wren
    EVP & General Manager, Atlanta Braves
  • Kenneth Schank
    Director of Compliance, Big East Conference
  • Matt Ryan
    Quarterback, Atlanta Falcons

Are you ready to WOW the media?

  Your personal information is kept secure and confidential.

Are you ready to WOW the media?

  Your personal information is kept secure and confidential.